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© 2026 Juvoni Beckford

←All books

Business · 2011

Great by Choice: Uncertainty, Chaos, and Luck--Why Some Thrive Despite Them All

Jim Collins

Great by Choice: Uncertainty, Chaos, and Luck--Why Some Thrive Despite Them All Cover
Rating
8.5/10
Difficulty
Moderate
Read time
8 hours
Best in
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320 pagesRead Jun 14, 2014Staying power: Lingering influence

by Juvoni Beckford·@juvoni

Before readingWhy I picked it up

Another powerful question, Why do some companies thrive in uncertainty, even chaos, and others do not? If there is any absolute certainty it's that change is always going to happen and that you can't know everything. I am very interested to dive more into this area as well as learn about the traits of the leaders that guide these companies.

After readingPosted March 26, 2016

A great follow up to Collin's other book Good to Great. Well Researched! Not like those other business books that just speak from the gut or only local experience. Great by Choice looks at the fundamentals of successful companies and the individuals that lead them. The knowledge shared in this book can not only help you build a better company and understand them, but how you can build your own leadership skills. Successful companies have more choice in their success partly from their awareness on luck and how to manufacture more of it, capitalizing on the opportunity and minimizing risk to the company. They do a deep analysis of the business, execute many small experiments, re-evaluate, and are patient enough to wait for opportunities to fully take advantage of.

Three reasons to read it

  1. 01Over a decade worth of research into what separate 10x companies that are built to last from the rest
  2. 02A look into some of the characteristics of the world's best leaders, leading these companies through turbulent, ever-changing environments
  3. 03Great collection of business stories

Notes for this book are still being transcribed.

←PreviousThe Worst Hard TimeTimothy EganNext→The Power of HabitCharles Duhigg
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Awards

  • Changed My Mind

    I finished it believing something I didn't when I started.

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Buy on AmazonAffiliate ↗

No affiliate link·Goodreads

Awards

  • Changed My Mind

    I finished it believing something I didn't when I started.

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Great by Choice cover, this bookGetting NakedThe Innovator's DilemmaManaging OneselfThis bookAlso in Leadership & Management

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