It is not against nature to be curious: it is in our nature to be so.

Seven Brief Lessons on Physics
Carlo Rovelli
Memorable passages and insights from books I've read.
It is not against nature to be curious: it is in our nature to be so.

Seven Brief Lessons on Physics
Carlo Rovelli
We are an integral part of nature; we are nature, in one of its innumerable and infinitely variable expressions. This is what we have learned from our ever-increasing knowledge of the things of this world.

Seven Brief Lessons on Physics
Carlo Rovelli
“The fact that we often judge the pleasure of an experience by its ending can cause us to make some curious choices.”

Stumbling on Happiness
Daniel Todd Gilbert
"to make spontaneous marks in order to support thinking; to use simple visual language to engage three learning modalities; to use simple visual language to activate the mind's eye and support creativity, problem-solving and innovation."

The Doodle Revolution: Unlock the Power to Think Differently
Sunni Brown
“At the end of the day, bitcoin is programmable money. When you have programmable money, the possibilities are truly endless. We can take many of the basic concepts of the current system that depend on legal contracts, and we can convert these into algorithmic contracts, into mathematical transactions that can be enforced on the bitcoin network. As I’ve said, there is no third party, there is no counterparty. If I choose to send value from one part of the network to another, it is peer-to-peer with no one in between. If I invent a new form of money, I can deploy it to the entire world and invite others to come and join me. Bitcoin is not just money for the internet. Yes, it’s perfect money for the internet. It’s instant, it’s safe, it’s free. Yes, it is money for the internet, but it’s so much more. Bitcoin is the internet of money. Currency is only the first application. If you grasp that, you can look beyond the price, you can look beyond the volatility, you can look beyond the fad. At its core, bitcoin is a revolutionary technology that will change the world forever. ”

The Internet of Money
Andreas M. Antonopoulos
“In this sense, the value of a unit of currency is not the measure of the value of an object, but the measure of one’s trust in other human beings.”

Debt: The First 5,000 Years
David Graeber
“This is a great trap of the twentieth century: on one side is the logic of the market, where we like to imagine we all start out as individuals who don't owe each other anything. On the other is the logic of the state, where we all begin with a debt we can never truly pay. We are constantly told that they are opposites, and that between them they contain the only real human possibilities. But it's a false dichotomy. States created markets. Markets require states. Neither could continue without the other, at least, in anything like the forms we would recognize today.”

Debt: The First 5,000 Years
David Graeber
“Thinking early in your career about how to help your co-workers succeed instills the right habits that in turn will lead to your own success.”

The Effective Engineer: How to Leverage Your Efforts In Software Engineering to Make a Disproportionate and Meaningful Impact
Edmond Lau
“Conquer nature only as we obey her.”

The Finest Hours: The True Story of the U.S. Coast Guard's Most Daring Sea Rescue
Michael J. Tougias
“Each of us actually believes that things should be the way we want them, instead of being the natural result of all the forces of creation.”

The Surrender Experiment: My Journey into Life's Perfection
Michael A. Singer
"Poetry is the language of the soul speaking directly to the soul."

The Poetry Pharmacy: Tried-and-True Prescriptions for the Mind, Heart and Soul
William Sieghart
"Poetry doesn't solve problems—it dissolves them in the solution of shared human experience."

The Poetry Pharmacy: Tried-and-True Prescriptions for the Mind, Heart and Soul
William Sieghart
“Among the many other questions raised by the nebulous concept of “greed” is why it is a term applied almost exclusively to those who want to earn more money or to keep what they have already earned—never to those wanting to take other people’s money in taxes or to those wishing to live on the largesse dispensed from such taxation. No amount of taxation is ever described as “greed” on the part of government or the clientele of government.”

The Vision of the Anointed: Self-Congratulation as a Basis for Social Policy
Thomas Sowell
“Extrapolations are the last refuge of a groundless argument.”

The Vision of the Anointed: Self-Congratulation as a Basis for Social Policy
Thomas Sowell
The mere imparting of information is not education. Above all things, the effort must result in making a man think and do for himself just as the Jews have done in spite of universal persecution.

The Miseducation of the Negro
Carter G. Woodson
“Philosophers have long conceded, however, that every man has two educators: 'that which is given to him, and the other that which he gives himself. Of the two kinds the latter is by far the more desirable. Indeed all that is most worthy in man he must work out and conquer for himself. It is that which constitutes our real and best nourishment. What we are merely taught seldom nourishes the mind like that which we teach ourselves.”

The Miseducation of the Negro
Carter G. Woodson
“In the dance of infatuation, we see others not as they are, but as projections of who we want them to be. And we impose on them all the imaginary criteria we think will fill the void in our hearts.”

The Truth: An Uncomfortable Book About Relationships
Neil Strauss
“Most people seem to believe that if a relationship doesn't last until death, it's a failure. But the only relationship that's truly a failure is one that lasts longe than it should. The success of a relationship should be measured by it's depth, not by it's length.”

The Truth: An Uncomfortable Book About Relationships
Neil Strauss
"She has been the muse, the fool, the damsel, the villain, the hero. She has been everything except remembered."

The Invisible Life of Addie LaRue
V.E. Schwab
"The time between moments feels eternal. But eternity itself is just a collection of moments."

The Invisible Life of Addie LaRue
V.E. Schwab
"“...it is sad, of course, to forget. But it is a lonely thing, to be forgotten. To remember when no one else does.”

The Invisible Life of Addie LaRue
V.E. Schwab
“Pain is not wrong. Reacting to pain as wrong initiates the trance of unworthiness. The moment we believe something is wrong, our world shrinks and we lose ourselves in the effort to combat the pain.”

Radical Acceptance: Embracing Your Life With the Heart of a Buddha
Tara Brach
“Imperfection is not our personal problem - it is a natural part of existing.”

Radical Acceptance: Embracing Your Life With the Heart of a Buddha
Tara Brach
“The emotion of fear often works overtime. Even when there is no immediate threat, our body may remain tight and on guard, our mind narrowed to focus on what might go wrong. When this happens, fear is no longer functioning to secure our survival. We are caught in the trance of fear and our moment-to-moment experience becomes bound in reactivity. We spend our time and energy defending our life rather than living it fully.”

Radical Acceptance: Embracing Your Life With the Heart of a Buddha
Tara Brach
“Why do we all say we prefer honesty but rarely give that courtesy to others?”

Modern Romance
Aziz Ansari
“The world is available to us, but that may be the problem.”

Modern Romance
Aziz Ansari
Dignity is as essential to human life as water, food, and oxygen. The stubborn retention of it, even in the face of extreme physical hardship, can hold a man's soul in his body long past the point at which the body should have surrendered it. - Laura Hillenbrand The paradox of vengefulness is that it makes men dependent upon those who have harmed them, believing that their release from pain will come only when they make their tormentors suffer. In seeking the Bird's death to free himself, Louie had chained himself, once again, to his tyrant. During the war, the Bird had been unwilling to let go of Louie; after the war, Louie was unable to let go of the Bird. - Laura Hillenbrand Without dignity, identity is erased. In its absence, men are defined not by themselves, but by their captors and the circumstances in which they are forced to live.

Unbroken: A World War II Story of Survival, Resilience and Redemption
Laura Hillenbrand
“Years ago, it had occurred to me that Darwin and Nietzsche agreed on one thing: the defining characteristic of the organism is striving.”

When Breath Becomes Air
Paul Kalanithi
“Rejection exists for a reason — it’s a means to keep people apart who are not good for each other.”

Models: Attract Women Through Honesty
Mark Manson
“You cannot be a powerful and life-changing presence to some people without being a joke or an embarrassment to others.”

Models: Attract Women Through Honesty
Mark Manson
“Ask yourself this: why would you want to be intimate with someone who doesn't appreciate you? Why would you ever settle for such a person? Because she's hot? Come on, have a little more self-respect. Have some higher standards.”

Models: Attract Women Through Honesty
Mark Manson
“We suffer for the simple reason that suffering is biologically useful. It is nature’s preferred agent for inspiring change. We have evolved to always live with a certain degree of dissatisfaction and insecurity, because it’s the mildly dissatisfied and insecure creature that’s going to do the most work to innovate and survive.”

The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life
Mark Manson
“What we call "I" is just a swinging door which moves when we inhale and when we exhale.”

Zen Mind, Beginner's Mind: Informal Talks on Zen Meditation and Practice
Shunryu Suzuki
Some people are not beautiful in that they spend some much time hiding from themselves and not being true to who they are.

The Value of Others: Understanding the Economic Model of Relationships to Get (and Keep) More of What You Want in the Sexual Marketplace
Orion Taraban
I look at my family as my most important clients, investors, and key team members.

The Family Board Meeting: Is Business Success Hurting Your Family?
Jim Sheils
"To see is to be free."

How to See
Thich Nhat Hanh
"The seed of suffering in you may be strong, but don't wait until you have no more suffering before allowing yourself to be happy."

How to See
Thich Nhat Hanh
"It is not the strength of the body that matters, but the strength of the spirit."

Conquering Crisis: Ten Lessons to Learn Before You Need Them
William H. McRaven
"Recall that in the early twentieth century when the term was introduced, "incentive" had this narrow meaning. In psychology, incentives served as motivators in the absence of the automatic forces of instant. In industry, incentives were used when market forces failed to motivate people in certain directions."

Strings Attached: Untangling the Ethics of Incentives
Ruth W. Grant
"People react negatively when they feel their freedom of action is threatened. And contrariwise, the more an individual is treated as a responsible agent and the less he or she is made to feel like a puppet, the more effective the incentive will be."

Strings Attached: Untangling the Ethics of Incentives
Ruth W. Grant
“The weak fear happiness itself. They can harm themselves on cotton wool. Sometimes they are wounded even by happiness”

No Longer Human
Osamu Dazai
“Isn't it possible, he wondered, for one person to love another without trying to own each other? Or is that buried so deep in our genes that we can never get it out? Territoriality.”

Xenocide (Ender's Saga, #3)
Orson Scott Card
“I think you don't grow up until you stop worrying about other people's purposes or lack of them and find the purposes you believe in for yourself.”

Xenocide (Ender's Saga, #3)
Orson Scott Card
“Every day people judge all other people. The question is whether they judge wisely.”

Xenocide (Ender's Saga, #3)
Orson Scott Card
“Where does a man go when there are no more corners to turn, when he's running out of hope, out of luck, out of time?”

In Harm's Way: The Sinking of the U.S.S. Indianapolis and the Extraordinary Story of Its Survivors
Doug Stanton
"Rule 3: Day traders do not hold positions overnight. If necessary, you must sell with a loss to make sure you do not hold onto any stock overnight."

How to Day Trade for a Living: A Beginner's Guide to Trading Tools and Tactics, Money Management, Discipline and Trading Psychology
Andrew Aziz
"Individual traders, like you and I, are called retail traders. We can be part-time traders, or full-time traders, but we're not working for a firm and we're not managing other people's money."

How to Day Trade for a Living: A Beginner's Guide to Trading Tools and Tactics, Money Management, Discipline and Trading Psychology
Andrew Aziz
"A key reason why many traders fail is that they take negative events and losses in trading personally. Their confidence and peace of mind is connected to their trading results. When traders do well, they feel good. When they encounter losses, they become discouraged, doubtful, and frustrated, questioning themselves, their strategy and their career. Instead of dealing directly and constructively with their losses, they react to the emotions triggered by their personalizing of the events."

How to Day Trade for a Living: A Beginner's Guide to Trading Tools and Tactics, Money Management, Discipline and Trading Psychology
Andrew Aziz
“As they say, a word to the wise is sufficient. And here I've gone and written five paragraphs.”

Shadow Puppets (Ender's Shadow, #3)
Orson Scott Card
“Parents refusing to vaccinate their children are doing something akin to allowing their kids to run about in traffic because they are irrationally afraid of sidewalks or they believe being struck by an oncoming car might be good in the long run.”

Get Well Soon: History's Worst Plagues and the Heroes Who Fought Them
Jennifer Wright
“When scientifically investigating the natural world, the only thing worse than a blind believer is a seeing denier.”

Death by Black Hole: And Other Cosmic Quandaries
Neil deGrasse Tyson
“Omit needless words.”

The Elements of Style
William Strunk Jr.
“The mind travels faster than the pen; consequently, writing becomes a question of learning to make occasional wing shots, bringing down the bird of thought as it flashes by. A writer is a gunner, sometimes waiting in the blind for something to come in, sometimes roaming the countryside hoping to scare something up.”

The Elements of Style
William Strunk Jr.
“Not anyone who says "I'm going to be careful and smart in the matters of love," who says, "I'm going to choose slowly," but only those lovers who didn't choose at all but were, as it were, chosen by something invisible and powerful and uncontrollable and beautiful and possibly even unsuitable-- only those know what I'm talking about in this talking about love.”

Felicity
Mary Oliver
“If you're John Muir you want trees to live among. If you're Emily, a garden will do. Try to find the right place for yourself. If you can't find it, at least dream of it.

Felicity
Mary Oliver
“If the concept of God has any validity or any use, it can only be to make us larger, freer, and more loving. If God cannot do this, then it is time we got rid of Him.”

The Fire Next Time
James Baldwin
“Please try to remember that what they believe, as well as what they do and cause you to endure does not testify to your inferiority but to their inhumanity”

The Fire Next Time
James Baldwin
"We communicate with the intent to control rather than with the intent to relate. But until we take a risk and share authentically, nothing real can happen."

Getting Real: 10 Truth Skills You Need to Live an Authentic Life
Susan Campbell Ph.D.
"Automatically responding to your worst internal fear is a common control pattern. Your buttons are pushed, and you react. This pattern keeps you in familiar emotional territory, where you don′t have to risk learning anything about yourself."

Getting Real: 10 Truth Skills You Need to Live an Authentic Life
Susan Campbell Ph.D.
“Life never guarantees you a square deal, but you can be a good, realistic dealer in an unfairly chaotic marketplace if you assume that no one necessarily sees things the way you do, no matter how obvious the truth appears, and that getting what you deserve is a lucky event, not a right. You”

F*ck Feelings: One Shrink's Practical Advice for Managing All Life's Impossible Problems
Michael Bennett
“One person can keep a secret, but not two.”

Ready Player One
Ernest Cline
“I wish someone had just told me the truth right up front, as soon as I was old enough to understand it. I wish someone had just said: “Here's the deal, Wade. You're something called a ‘human being.' That's a really smart kind of animal. Like every other animal on this planet, we're descended from a single-celled organism that lived millions of years ago. This happened by a process called evolution, and you'll learn more about it But trust me, that's really how we all got here. There's proof of it everywhere, buried in the rocks. That story you heard? About how we were all created by a super-powerful dude named God who lives up in the sky? Total bullshit. The whole God thing is actually an ancient fairy tale that people have been telling one another for thousands of years. We made it all up. Like Santa Claus and the Easter Bunny. “Oh, and by the way … there's no Santa Claus or Easter Bunny. Also bullshit. Sorry, kid Deal with it.”

Ready Player One
Ernest Cline
“Because modern society has almost completely eliminated trauma and violence from everyday life, anyone who does suffer those things is deemed to be extraordinarily unfortunate. This gives people access to sympathy and resources but also creates an identity of victimhood that can delay recovery.”

Tribe: On Homecoming and Belonging
Sebastian Junger
"Here is a bias introduced by unknown factors It seems likely that the most effective factor was a tendency that must always be allowed for in reading polls results a desire to give a pleasing answer. Would it be any wonder if, when answering a question with connotations of disloyalty in wartime, a Southern black world tell a white man what sounded good rather than what he actually believed?"

How to Lie with Statistics
Darrell Huff
"You can think of amino acids as a construction crew building a house. Each crew member has a specific function, from framing to wiriing. If just one crew memeber calls off then the construction job doesn't get finished. It's the same with amino acids. There are 22 amino acids, all of which combine to contruct the proteins required for growth and tissue repair."

Power Eating: Build Muscle, Increase Energy, Cut Fat
Susan Kleiner,Maggie Greenwood-Robinson
“Being mortal is about the struggle to cope with the constraints of our biology, with the limits set by genes and cells and flesh and bone. Medical science has given us remarkable power to push against these limits, and the potential value of this power was a central reason I became a doctor. But again and again, I have seen the damage we in medicine do when we fail to acknowledge that such power is finite and always will be. We've been wrong about what our job is in medicine. We think our job is to ensure health and survival. But really it is larger than that. It is to enable well-being. And well-being is about the reasons one wishes to be alive. Those reasons matter not just at the end of life, or when debility comes, but all along the way. Whenever serious sickness or injury strikes and your body or mind breaks down, the vital questions are the same: What is your understanding of the situation and its potential outcomes? What are your fears and what are your hopes? What are the trade-offs you are willing to make and not willing to make? And what is the course of action that best serves this understanding?”

Being Mortal: Medicine and What Matters in the End
Atul Gawande
“Our ultimate goal, after all, is not a good death but a good life to the very end.”

Being Mortal: Medicine and What Matters in the End
Atul Gawande
“We've been wrong about what our job is in medicine. We think our job is to ensure health and survival. But really it is larger than that. It is to enable well-being.”

Being Mortal: Medicine and What Matters in the End
Atul Gawande
“Have we identified a problem a customer wants solved? Does our product solve these customer needs? If so, do we have a viable and profitable business model? Have we learned enough to go out and sell? Answering these questions is the purpose of the first step in the Customer Development model, Customer Discovery. ”

The Four Steps to the Epiphany: Successful Strategies for Startups That Win
Steven Gary Blank
“He knew that there was no quick comfort for emotions like those. They were deeper and they did not need to be told. They were felt.”

The Giver (The Giver, #1)
Lois Lowry
“There are no shortcuts—everything is reps, reps, reps.”

Total Recall: My Unbelievably True Life Story
Arnold Schwarzenegger
“It's not what you get out of life that counts. Break your mirrors! In our society that is so self-absorbed, begin to look less at yourself and more at each other. You'll get more satisfaction from having improved your neighborhood, your town, your state, your country, and your fellow human beings than you'll ever get from your muscles, your figure, your automobile, your house, or your credit rating.”

Total Recall: My Unbelievably True Life Story
Arnold Schwarzenegger
“Reject the tyranny of picked. Pick yourself.”

Poke the Box
Seth Godin
“It's easier to hold your principles 100 percent of the time than it is to hold them 98 percent of the time.”

How Will You Measure Your Life?
Clayton M. Christensen
“I may not have been sure about what really did interest me, but I was absolutely sure about what didn't.”

The Stranger
Albert Camus
“I realized then that a man who had lived only one day could easily live for a hundred years in prison. He would have enough memories to keep him from being bored”

The Stranger
Albert Camus
“I explained to him, however, that my nature was such that my physical needs often got in the way of my feelings.”

The Stranger
Albert Camus
“The happiness of your life depends upon the quality of your thoughts.”

Meditations
Marcus Aurelius
“I have often wondered how it is that every man loves himself more than all the rest of men, but yet sets less value on his own opinion of himself than on the opinion of others.”

Meditations
Marcus Aurelius
“It is not that we have so little time but that we lose so much. ... The life we receive is not short but we make it so; we are not ill provided but use what we have wastefully.”

On the Shortness of Life
Seneca
“We are surrounded every day by the wonders of life, wonders beyond comprehension that we simply take for granted. I decided that day that I would live my life—not simply exist. If I died and discovered heaven on the other side, well, that'd be just fine and dandy. But if I didn't live my life as if I was already in heaven, and I died and found only nothingness, well…I would have wasted my life. I would have wasted my one chance in all of history to be alive.”

The Life We Bury
Allen Eskens
“Getting the right people and the right chemistry is more important than getting the right idea.”

Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration
Ed Catmul
"You don't have to ask permission to take responsibility."

Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration
Ed Catmul
“All media work us over completely.”

The Medium is the Massage
Marshall Mcluhan Quientin Fiore
“You're always you, and that don't change, and you're always changing, and there's nothing you can do about it.”

The Graveyard Book
Neil Gaiman
“Are you paralyzed with fear? That's a good sign. Fear is good. Like self-doubt, fear is an indicator. Fear tells us what we have to do. Remember one rule of thumb: the more scared we are of a work or calling, the more sure we can be that we have to do it.”

The War of Art
Steven Pressfield
“We must do our work for its own sake, not for fortune or attention or applause.”

The War of Art
Steven Pressfield
“Suffering is humbling. It pays to know how to get your butt kicked.”

Born to Run: A Hidden Tribe, Superathletes, and the Greatest Race the World Has Seen
Christopher McDougall
“There's something so universal about that sensation, the way running unites our two most primal impulses: fear and pleasure. We run when we're scared, we run when we're ecstatic, we run away from our problems and run around for a good time.”

Born to Run: A Hidden Tribe, Superathletes, and the Greatest Race the World Has Seen
Christopher McDougall
“Acquiring the habit of note-taking is therefore a wonderfully complementary skill to that of listening.”

The Virgin Way: Everything I Know About Leadership
Richard Branson
“Just pay close attention to what excites you and what drains you. Pay close attention to when you're being the real you and when you're trying to impress an invisible jury.”

Anything You Want
Derek Sivers
“Trust, but verify. Remember it when delegating. You have to do both.”

Anything You Want
Derek Sivers
“Success in the knowledge economy comes to those who know themselves their strengths, their values, and how they best perform.”

Managing Oneself
Peter F. Drucker
“If you don't produce, you won't thrive—no matter how skilled or talented you are.”

Deep Work: Rules for Focused Success in a Distracted World
Cal Newport
“If you keep interrupting your evening to check and respond to e-mail, or put aside a few hours after dinner to catch up on an approaching deadline, you're robbing your directed attention centers of the uninterrupted rest they need for restoration. Even if these work dashes consume only a small amount of time, they prevent you from reaching the levels of deeper relaxation in which attention restoration can occur. Only the confidence that you're done with work until the next day can convince your brain to downshift to the level where it can begin to recharge for the next day to follow. Put another way, trying to squeeze a little more work out of your evenings might reduce your effectiveness the next day enough that you end up getting less done than if you had instead respected a shutdown.”

Deep Work: Rules for Focused Success in a Distracted World
Cal Newport
“The first principle is that you must not fool yourself—and you are the easiest person to fool. ”

Ego Is the Enemy
Ryan Holiday
“Emotions change how we see the world and how we interpret the actions of others. We do not seek to challenge why we are feeling a particular emotion; instead, we seek to confirm it.”

Emotions Revealed: Recognizing Faces and Feelings to Improve Communication and Emotional Life
Paul Ekman
“The bigger the change you're suggesting, the more it will sap people's self-control. And when people exhaust their self-control, what they're exhausting are the mental muscles needed to think creatively, to focus, to inhibit their impulses, and to persist in the face of frustration or failure. In other words, they're exhausting precisely the mental muscles needed to make a big change. So when you hear people say that change is hard because people are lazy or resistant, that's just flat wrong. In fact, the opposite is true: Change is hard because people wear themselves out. And that's the second surprise about change: What looks like laziness is often exhaustion.”

Switch: How to Change Things When Change Is Hard
Chip Heath, Dan Heath
“Color is not a trivial subject but one that has compelled, for hundreds of years, a passionate curiosity in the greatest artists, philosophers, and natural scientists. The young Spinoza wrote his first treatise on the rainbow; the young Newton's most joyous discovery was the composition of white light; Goethe's great color work, like Newton's, started with a prism; Schopenhauer, Young, Helmholtz, and Maxwell, in the last century, were all tantalized by the problem of color; and Wittgenstein's last work was his Remarks on Colour. And yet most of us, most of the time, overlook its great mystery.”

An Anthropologist on Mars
Oliver Sacks
“After all, your company doesn't define customer experience. Customers do. Customer experience is based on how your customers perceive your organization and how well you meet their needs when they interact with, hear about, and do business with your company.”

Smart Customers, Stupid Companies: Why Only Intelligent Companies Will Thrive, and How To Be One of Them
Michael Hinshaw, Bruce Kasanoff
“We often think the Internet enables you to do new things … But people just want to do the same things they've always done.”

Hooked: How to Build Habit-Forming Products
Nir Eyal
“Internet is, “a giant machine designed to give people what they want.”

Hooked: How to Build Habit-Forming Products
Nir Eyal
"The truth is that your age and the size of your portfolio have absolutely no bearing on whether you should be investing in stocks, bonds, mutual funds, CDs, or any other investment opportunity. The decision to invest in stocks — or mutual funds that invest in stocks — should be based on your understanding of stocks, the stock market, and risk.

F Wall Street: Joe Ponzio's No-Nonsense Approach to Value Investing for the Rest of Us
Joel Ponzio
“Your job isn't to build more software faster: it's to maximize the outcome and impact you get from what you choose to build.”

User Story Mapping: Discover the Whole Story, Build the Right Product
Jeff Patton
“Prioritize specific business goals, customers, and users, and then their goals, before prioritizing features.”

User Story Mapping: Discover the Whole Story, Build the Right Product
Jeff Patton
Somewhere along the line, Made in China began to sound like a bargain. (...)

Poorly Made in China: An Insider's Account of the Tactics Behind China's Production Game
Paul Midler
Energy, not time, is the fundamental currency of high performance. - Jim Loehr We live in a world that celebrates work and activity, ignores renewal and recovery, and fails to recognize that both are necessary for sustained high performance. - Jim Loehr To be fully engaged, we must be physically energized, emotionally connected, mentally focused and spiritually aligned with a purpose beyond our immediate self-interest.

The Power of Full Engagement
Jim Loehr, Tony Schwartz
Mindset change is not about picking up a few pointers here and there. It's about seeing things in a new way. When people...change to a growth mindset, they change from a judge-and-be-judged framework to a learn-and-help-learn framework. Their commitment is to growth, and growth take plenty of time, effort, and mutual support.

Mindset: The New Psychology of Success
Carol S. Dweck
In the last 3,421 years of recorded history only 268 have seen no war. - Will Durant The present is the past rolled up for action, and the past is the present unrolled for understanding. - Ariel Durant We must operate with partial knowledge, and be provisionally content with probabilities. - Ariel Durant It is not the race that makes the civilization, it is the civilization that makes the people: circumstances geographical, economic, and political create a culture, and the culture creates a human type.

The Lessons of History
Will Durant, Ariel Durant
The best way to reduce stress in your life is to stop screwing up. - Roy F. Baumeister For most of us, though, the problem is not a lack of goals but rather too many of them. - Roy F. Baumeister “Monkey Mind”, a mind plagued with constantly shifting thoughts, like a money leaping widely from tree to tree.

Willpower: Rediscovering the Greatest Human Strength
Roy F. Baumeister
“We humans are unhappy in large part because we are insatiable; after working hard to get what we want, we routinely lose interest in the object of our desire. Rather than feeling satisfied, we feel a bit bored, and in response to this boredom, we go on to form new, even grander desires.”

A Guide to the Good Life: The Ancient Art of Stoic Joy
William B. Irvine
“Stoicism, understood properly, is a cure for a disease. The disease in question is the anxiety, grief, fear, and various other negative emotions that plague humans and prevent them from experiencing a joyful existence.”

A Guide to the Good Life: The Ancient Art of Stoic Joy
William B. Irvine
“Progress is a natural result of staying focused on the process of doing anything.”

The Practicing Mind: Developing Focus and Discipline in Your Life
Thomas M. Sterner
“So few people are really aware of their thoughts. Their minds run all over the place without their permission, and they go along for the ride unknowingly and without making a choice.”

The Practicing Mind: Developing Focus and Discipline in Your Life
Thomas M. Sterner
“The problem with patience and discipline is that developing each of them requires both of them.”

The Practicing Mind: Developing Focus and Discipline in Your Life
Thomas M. Sterner
When we plant a rose seed in the earth, we notice that it is small, but we do not criticize it as "rootless and stemless." We treat it as a seed, giving it the water and nourishment required of a seed. When it first shoots up out of the earth, we don't condemn it as immature and underdeveloped; nor do we criticize the buds for not being open when they appear. We stand in wonder at the process taking place and give the plant the care it needs at each stage of its development. The rose is a rose from the time it is a seed to the time it dies. Within it, at all times, it contains its whole potential. It seems to be constantly in the process of change; yet at each state, at each moment, it is perfectly all right as it is. - W. Timothy Gallwey When the mind is free of any thought or judgment, it is still and acts like a mirror. Then and only then can we know things as they are. - W. Timothy Gallwey Fortunately, most children learn to walk before they can be told how to by their parents.

The Inner Game of Tennis: The Classic Guide to the Mental Side of Peak Performance
W. Timothy Gallwey
“If a period is a stop sign, then what kind of traffic flow is created by other marks? The comma is a speed bump; the semicolon is what a driver education teacher calls a “rolling stop”; the parenthetical expression is a detour; the colon is a flashing yellow light that announces something important up ahead; the dash is a tree branch in the road.”

Writing Tools: 50 Essential Strategies for Every Writer
Roy Peter Clark
“Every minute doing one thing is a minute not doing something else. Every choice is another choice not made another path grown over lost.”

When Work Disappears: The World of the New Urban Poor
William Julius Wilson
The Anabolic Phase is the forty-five-minute window following a workout in which your muscle machinery, in the presence of the right combination of nutrients, initiates the repair of damaged protein and replenishes muscle glycogen stores. - John Ivy & Robert Portman A high-protein diet consisting of 41 to 48 percent carbohydrate, 19 to 26 percent protein, and 33 percent fat is an excellent one for strength athletes. - John Ivy & Robert Portman Lifestyle factors can increase the insulin sensitivity of the muscle cells and thereby create a body that is generally disposed to build muscle proteins and less disposed to store body fat.

Nutrient Timing: The Future of Sports Nutrition
John Ivy, Robert Portman
"Leaders don't change lives. Teachers do." - Richard L. Godfrey "A key element of being a great leader and teacher lies in the ability to see reality clearly." - Richard L. Godfrey "Facts are important in presenting information, but, as discussed in an earlier chapter, leaders must handle them with care and creatively present them to ensure that listeners can learn, retain, and remember them."

The Seven Laws of Learning: Why Great Leaders Are Also Great Teachers
Richard L. Godfrey
“Small things with great love. . . . It is not how much we do, but how much love we put into the doing. And it is not how much we give, but how much love we put into the giving. To God there is nothing small.”

One Small Step Can Change Your Life: The Kaizen Way
Robert Maurer
“True freedom is impossible without a mind made free by discipline.”

How to Read a Book: The Classic Guide to Intelligent Reading
Mortimer J. Adler
“The great authors were great readers, and one way to understand them is to read the books they read.”

How to Read a Book: The Classic Guide to Intelligent Reading
Mortimer J. Adler
Courage is not something that you already have that makes you brave when the tough times start. Courage is what you earn when you've been through the tough times and you discover they aren't so tough after all.

David and Goliath: Underdogs, Misfits, and the Art of Battling Giants
Malcolm Gladwell
“All failed companies are the same: they failed to escape competition.”

Zero to One: Notes on Startups, or How to Build the Future
Peter Thiel
“CREATIVE MONOPOLY means new products that benefit everybody and sustainable profits for the creator. Competition means no profits for anybody, no meaningful differentiation, and a struggle for survival.”

Zero to One: Notes on Startups, or How to Build the Future
Peter Thiel
“We are made of the same stardust of which all things are made, and when we are immersed in suffering or when we are experiencing intense joy we are being nothing other than what we can’t help but be: a part of our world.”

Seven Brief Lessons on Physics
Carlo Rovelli
Our knowledge consequently reflects the world. It does this more or less well, but it reflects the world we inhabit. This communication between ourselves and the world is not what distinguishes us from the rest of nature. All things are continually interacting with one another, and in doing so each bears the traces of that with which it has interacted: and in this sense all things continuously exchange information about one another.

Seven Brief Lessons on Physics
Carlo Rovelli
"Despite what our culture suggests, doodling and sketching are powerful tools and they are for everyone, not just artsy types. It's time we recognize visual literacy as a fundamental requirement for the future."

The Doodle Revolution: Unlock the Power to Think Differently
Sunni Brown
Three common myths create resistance towards numbers: Accounting requires good mathematical skills. False! You can always use software and calculators to do the math. Accounting is a way of thinking and understanding the logic behind a business.

Visual Finance: The One Page Visual Model to Understand Financial Statements and Make Better Business Decisions
Georgi Tsvetanov
“If history shows anything, it is that there's no better way to justify relations founded on violence, to make such relations seem moral, than by reframing them in the language of debt—above all, because it immediately makes it seem that it's the victim who's doing something wrong.”

Debt: The First 5,000 Years
David Graeber
“For every subtle and complicated question, there is a perfectly simple and straightforward answer, which is wrong.”

Debt: The First 5,000 Years
David Graeber
“Working extra hours can hurt team dynamics. Not everyone on the team will have the flexibility to pitch in the extra hours. Perhaps one team member has children at home whom he has to take care of. Maybe someone else has a 2-week trip planned in the upcoming months, or she has to commute a long distance and can't work as many hours. Whereas once the team jelled together and everyone worked fairly and equally, now those who work more hours have to carry the weight of those who can't or don't. The result can be bitterness or resentment between members of a formerly-happy team.”

The Effective Engineer: How to Leverage Your Efforts In Software Engineering to Make a Disproportionate and Meaningful Impact
Edmond Lau
“My formula for success was very simple: Do whatever is put in front of you with all your heart and soul without regard for personal results. Do the work as though it were given to you by the universe itself - because it was.”

The Surrender Experiment: My Journey into Life's Perfection
Michael A. Singer
"We read poetry not to feel better, but to feel more accurately."

The Poetry Pharmacy: Tried-and-True Prescriptions for the Mind, Heart and Soul
William Sieghart
“To believe in personal responsibility would be to destroy the whole special role of the anointed, whose vision casts them in the role of rescuers of people treated unfairly by “society”.”

The Vision of the Anointed: Self-Congratulation as a Basis for Social Policy
Thomas Sowell
“One of the sad signs of our times is that we have demonized those who produce, subsidized those who refuse to produce, and canonized those who complain.”

The Vision of the Anointed: Self-Congratulation as a Basis for Social Policy
Thomas Sowell
“If you can control a man's thinking you do not have to worry about his action. When you determine what a man shall think you do not have to concern yourself about what he will do. If you make a man feel that he is inferior, you do not have to compel him to accept an inferior status, for he will seek it himself. If you make a man think that he is justly an outcast, you do not have to order him to the back door. He will go without being told; and if there is no back door, his very nature will demand one.”

The Miseducation of the Negro
Carter G. Woodson
“As another has well said, to handicap a student by teaching him that his black face is a curse and that his struggle to change his condition is hopeless is the worst sort of lynching.”

The Miseducation of the Negro
Carter G. Woodson
“The person who is too smart to love is truly an idiot.”

The Truth: An Uncomfortable Book About Relationships
Neil Strauss
“I used to think that a good relationship meant always getting along. But the secret, I realize, is that when one person shuts down or throws a fit, the other needs to stay in the adult ego state. If both people descend to the wounded child or adapted adolescent, that's when all forces of relationship drama and destruction are unleashed.”

The Truth: An Uncomfortable Book About Relationships
Neil Strauss
“Many women think that if they put out too quickly, their partner won't respect them. This is not the case. It's not about waiting for a certain quantity of time before having sex, it's about waiting for a certain quality of connection.”

The Truth: An Uncomfortable Book About Relationships
Neil Strauss
“What is a person, if not the marks they leave behind?”

The Invisible Life of Addie LaRue
V.E. Schwab
“Books, she has found, are a way to live a thousand lives--or to find strength in a very long one.”

The Invisible Life of Addie LaRue
V.E. Schwab
“What she needs are stories. Stories are a way to preserve one's self. To be remembered. And to forget. Stories come in so many forms: in charcoal, and in song, in paintings, poems, films. And books. Books, she has found, are a way to live a thousand lives—or to find strength in a very long one.”

The Invisible Life of Addie LaRue
V.E. Schwab
“Perhaps the biggest tragedy of our lives is that freedom is possible, yet we can pass our years trapped in the same old patterns...We may want to love other people without holding back, to feel authentic, to breathe in the beauty around us, to dance and sing. Yet each day we listen to inner voices that keep our life small.”

Radical Acceptance: Embracing Your Life With the Heart of a Buddha
Tara Brach
Success in any field, but especially in business is about working with people, not against them. - Keith Ferrazzi Relationships are all there is. Everything in the universe only exists because it is in relationship to everything else. Nothing exists in isolation. We have to stop pretending we are individuals that can go it alone. - Margaret Wheatley Today's most valuable currency is social capital, defined as the information, expertise, trust, and total value that exist in the relationships you have and social networks to which you belong. - Keith Ferrazzi It's better to give before you receive. And never keep score. If your interactions are ruled by generosity, your rewards will follow suit.

Never Eat Alone: And Other Secrets to Success, One Relationship at a Time
Keith Ferrazzi
“While we may think we know what we want, we're often wrong.”

Modern Romance
Aziz Ansari
“For me the takeaway of these stories is that, no matter how many options we seem to have on our screens, we should be careful not to lose track of the human beings behind them. We're better off spending quality time getting to know actual people than spending hours with our devices, seeing who else is out there.”

Modern Romance
Aziz Ansari
“Science may provide the most useful way to organize empirical, reproducible data, but its power to do so is predicated on its inability to grasp the most central aspects of human life: hope, fear, love, hate, beauty, envy, honor, weakness, striving, suffering, virtue.”

When Breath Becomes Air
Paul Kalanithi
“Death comes for all of us. For us, for our patients: it is our fate as living, breathing, metabolizing organisms. Most lives are lived with passivity toward death -- it's something that happens to you and those around you. But Jeff and I had trained for years to actively engage with death, to grapple with it, like Jacob with the angel, and, in so doing, to confront the meaning of a life. We had assumed an onerous yoke, that of mortal responsibility. Our patients' lives and identities may be in our hands, yet death always wins. Even if you are perfect, the world isn't. The secret is to know that the deck is stacked, that you will lose, that your hands or judgment will slip, and yet still struggle to win for your patients. You can't ever reach perfection, but you can believe in an asymptote toward which you are ceaselessly striving.”

When Breath Becomes Air
Paul Kalanithi
“Get out there and expose yourself. Open yourself up and find what makes you happy. Yes, that will mean you’ll probably get hurt. But so what? The best things in life don’t come easily.”

Models: Attract Women Through Honesty
Mark Manson
“To be happy we need something to solve. Happiness is therefore a form of action.”

The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life
Mark Manson
“Don’t just sit there. Do something. The answers will follow.”

The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life
Mark Manson
“In the beginner’s mind there are many possibilities, but in the expert’s mind there are few.”

Zen Mind, Beginner's Mind: Informal Talks on Zen Meditation and Practice
Shunryu Suzuki
When we have no thought of achievement, no thought of self, we can really learn something.”

Zen Mind, Beginner's Mind: Informal Talks on Zen Meditation and Practice
Shunryu Suzuki
“Treat every moment as your last. It is not preparation for something else.”

Zen Mind, Beginner's Mind: Informal Talks on Zen Meditation and Practice
Shunryu Suzuki
People are beautiful in the extent they accept and express their true nature.

The Value of Others: Understanding the Economic Model of Relationships to Get (and Keep) More of What You Want in the Sexual Marketplace
Orion Taraban
People want what they want, not what wants them.

The Value of Others: Understanding the Economic Model of Relationships to Get (and Keep) More of What You Want in the Sexual Marketplace
Orion Taraban
Time together isn’t the same as quality time together.

The Family Board Meeting: Is Business Success Hurting Your Family?
Jim Sheils
Quality time is something different. It’s time with purpose. Time with focused attention.

The Family Board Meeting: Is Business Success Hurting Your Family?
Jim Sheils
"When you understand, you cannot help but love."

How to See
Thich Nhat Hanh
"Wrong perception is the cause of all suffering."

How to See
Thich Nhat Hanh
"In a crisis, you don't rise to the occasion, you sink to the level of your training."

Conquering Crisis: Ten Lessons to Learn Before You Need Them
William H. McRaven
"Life is a struggle and the potential for failure is ever present, but those who live in fear of failure, or hardship, or embarrassment will never achieve their potential."

Conquering Crisis: Ten Lessons to Learn Before You Need Them
William H. McRaven
"Incentives cannot teach self-discipline. This is a crucial point: incentives are worse than useless if character is your primary concern."

Strings Attached: Untangling the Ethics of Incentives
Ruth W. Grant
“I am convinced that human life is filled with many pure, happy, serene examples of insincerity, truly splendid of their kind-of people deceiving one another without (strangely enough) any wounds being inflicted, of people who seem unaware even that they are deceiving one another.”

No Longer Human
Osamu Dazai
“What did he mean by "society"? The plural of human beings?”

No Longer Human
Osamu Dazai
“For someone like myself in whom the ability to trust others is so cracked and broken that I am wretchedly timid and am forever trying to read the expression on people's faces.”

No Longer Human
Osamu Dazai
“The wise are not wise because they make no mistakes. They are wise because they correct their mistakes as soon as they recognize them.”

Xenocide (Ender's Saga, #3)
Orson Scott Card
“Humans invent an imaginary lover and put that mask over the face of the body in their bed. That is the tragedy of language my friend. Those who know each other only through symbolic representations are forced to imagine each other. And because their imagination is imperfect, they are often wrong.”

Xenocide (Ender's Saga, #3)
Orson Scott Card
“. . . the sun set . . . with guillotine-like speed this close to the equator.”

In Harm's Way: The Sinking of the U.S.S. Indianapolis and the Extraordinary Story of Its Survivors
Doug Stanton
"If the price is going to go lower, you may correctly ask, why does your broker allow you to short sell instead of selling stock themselves before the price drops? The answer is that your broker prefers to hold their position for the long term. Short selling provides investors who own the stock (with long positions) with the ability to generate extra income by lending their shares to the short sellers. Long-term investors who make their shares available for short selling are not afraid of short-term ups and downs."

How to Day Trade for a Living: A Beginner's Guide to Trading Tools and Tactics, Money Management, Discipline and Trading Psychology
Andrew Aziz
“It will hurt." said Petra. "But let's make the most of what we have, and not let future pain ruin present happiness.”

Shadow Puppets (Ender's Shadow, #3)
Orson Scott Card
“You accomplish exactly as much as the people who serve you decide you'll accomplish, and nothing more.”

Shadow Puppets (Ender's Shadow, #3)
Orson Scott Card
“The only people who think children are carefree are the ones who've forgotten their own childhood.”

Shadow Puppets (Ender's Shadow, #3)
Orson Scott Card
“But the bubonic plague never went away entirely. It still exists today. The World Health Organization reports that in 2013 there were 783 cases worldwide; 126 people died.35”

Get Well Soon: History's Worst Plagues and the Heroes Who Fought Them
Jennifer Wright
“The remarkable feature of physical laws is that they apply everywhere, whether or not you choose to believe in them. After the laws of physics, everything else is opinion.”

Death by Black Hole: And Other Cosmic Quandaries
Neil deGrasse Tyson
“To achieve style, begin by affecting none.”

The Elements of Style
William Strunk Jr.
“Vigorous writing is concise. A sentence should contain no unnecessary words, a paragraph no unnecessary sentences, for the same reason that a drawing should have no unnecessary lines and a machine no unnecessary parts. This requires not that the writer make all his sentences short, or that he avoid all detail and treat his subjects only in outline, but that every word tell.”

The Elements of Style
William Strunk Jr.
“There are moments that cry out to be fulfilled. Like, telling someone you love them. Or giving your money away, all of it. Your heart is beating, isn't it? You're not in chains, are you? There is nothing more pathetic than caution when headlong might save a life, even, possibly, your own.”

Felicity
Mary Oliver
"When one is alone and lonely, the body gladly lingers in the wind or the rain, or splashes into the cold river, or pushes through the ice-crusted snow.

Felicity
Mary Oliver
“Love takes off the masks that we fear we cannot live without and know we cannot live within. I use the word "love" here not merely in the personal sense but as a state of being, or a state of grace - not in the infantile American sense of being made happy but in the tough and universal sense of quest and daring and growth.”

The Fire Next Time
James Baldwin
“The subtle and deadly change of heart that might occur in you would be involved with the realization that a civilization is not destroyed by wicked people; it is not necessary that people be wicked but only that they be spineless.”

The Fire Next Time
James Baldwin
"After you say something, pause and take in the fact that the other is now receiving what you just said."

Getting Real: 10 Truth Skills You Need to Live an Authentic Life
Susan Campbell Ph.D.
“You should never hold yourself accountable for results you don't control, but always for the strength of trying.”

F*ck Feelings: One Shrink's Practical Advice for Managing All Life's Impossible Problems
Michael Bennett
“Whenever I saw the sun, I reminded myself that I was looking at a star. One of over a hundred billion in our galaxy. A galaxy that was just one of billions of other galaxies in the observable universe. This helped me keep things in perspective.”

Ready Player One
Ernest Cline
“Humans don't mind hardship, in fact they thrive on it; what they mind is not feeling necessary. Modern society has perfected the art of making people not feel necessary. It's time for that to end.”

Tribe: On Homecoming and Belonging
Sebastian Junger
“What would you risk dying for—and for whom—is perhaps the most profound question a person can ask themselves. The vast majority of people in modern society are able to pass their whole lives without ever having to answer that question, which is both an enormous blessing and a significant loss.”

Tribe: On Homecoming and Belonging
Sebastian Junger
"In the end it was found that if you wanted to know what certain people read it was no use asking them. You could learn a good deal more by going to their houses and saying you wanted to buy old magazines and what could be had?"

How to Lie with Statistics
Darrell Huff
"Place little faith in an average or a graph or a trend when those important figures are missing. Otherwise, you are as blind as a man choosing a camp site from a report of mean temperature alone."

How to Lie with Statistics
Darrell Huff
"It takes about 2,500 calories to build just 1 pound (0.5kg) of muscle."

Power Eating: Build Muscle, Increase Energy, Cut Fat
Susan Kleiner,Maggie Greenwood-Robinson
"About 60 perfect of the brain is composed of fat, and the primary fat in the brain is omega-3 fat. When omega-3 fat is in short supply in th ediet, other fat gets involved in brain building, as as a result, the health of brain cells is impaired."

Power Eating: Build Muscle, Increase Energy, Cut Fat
Susan Kleiner,Maggie Greenwood-Robinson
“In the end, people don't view their life as merely the average of all its moments—which, after all, is mostly nothing much plus some sleep. For human beings, life is meaningful because it is a story. A story has a sense of a whole, and its arc is determined by the significant moments, the ones where something happens. Measurements of people's minute-by-minute levels of pleasure and pain miss this fundamental aspect of human existence. A seemingly happy life maybe empty. A seemingly difficult life may be devoted to a great cause. We have purposes larger than ourselves.”

Being Mortal: Medicine and What Matters in the End
Atul Gawande
“In the early stages of a startup, focusing on “execution” will put you out of business. Instead, you need a “learning and discovery” process so you can get the company to the point where you know what to execute.”

The Four Steps to the Epiphany: Successful Strategies for Startups That Win
Steven Gary Blank
“Build it and they will come,” is not a strategy; it's a prayer.”

The Four Steps to the Epiphany: Successful Strategies for Startups That Win
Steven Gary Blank
“We gained control of many things. But we had to let go of others.”

The Giver (The Giver, #1)
Lois Lowry
“- My instructors in science and technology have taught us about how the brain works. It's full of electrical impulses. It's like a computer. If you stimulate one part of the brain with an electrode, it...

The Giver (The Giver, #1)
Lois Lowry
“The difference between those who adapted and those who didn't, Gorton said, was a willingness to totally commit.”

Total Recall: My Unbelievably True Life Story
Arnold Schwarzenegger
“I define anxiety as experiencing failure in advance.”

Poke the Box
Seth Godin
“There are two mistakes one can make along the road to truth. Not going all the way, and not starting.” Siddhrtha Gautama”

Poke the Box
Seth Godin
“If you defer investing your time and energy until you see that you need to, chances are it will already be too late.”

How Will You Measure Your Life?
Clayton M. Christensen
“I opened myself to the gentle indifference of the world.”

The Stranger
Albert Camus
“Mostly, I could tell, I made him feel uncomfortable. He didn't understand me, and he was sort of holding it against me. I felt the urge to reassure him that I was like everybody else, just like everybody else. But really there wasn't much point, and I gave up the idea out of laziness.”

The Stranger
Albert Camus
“By choosing the right words, you can take an idea that's happening in your head and try to make an idea like it happen in someone else's. That's what's happening right now.”

Thing Explainer: Complicated Stuff in Simple Words
Randall Munroe
“Everything we hear is an opinion, not a fact. Everything we see is a perspective, not the truth.”

Meditations
Marcus Aurelius
“Often a very old man has no other proof of his long life than his age.”

On the Shortness of Life
Seneca
“You live as if you were destined to live forever, no thought of your frailty ever enters your head, of how much time has already gone by you take no heed. You squander time as if you drew from a full and abundant supply, though all the while that day which you bestow on some person or thing is perhaps your last.”

On the Shortness of Life
Seneca
“No sin could be greater than a sin that cannot be rectified, the sin you never get to confess.”

The Life We Bury
Allen Eskens
"For many people, changing course is also a sign of weakness, tantamount to admitting that you don't know what you are doing. This strikes me as particularly bizarre—personally, I think the person who can't change his or her mind is dangerous. Steve Jobs was known for changing his mind instantly in the light of new facts, and I don't know anyone who thought he was weak."

Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration
Ed Catmul
“When faced with a challenge, get smarter.”

Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration
Ed Catmul
“There is absolutely no inevitability as long as there is a willingness to contemplate what is happening.”

The Medium is the Massage
Marshall Mcluhan Quientin Fiore
“You're alive, Bod. That means you have infinite potential. You can do anything, make anything, dream anything. If you can change the world, the world will change. Potential. Once you're dead, it's gone. Over. You've made what you've made, dreamed your dream, written your name. You may be buried here, you may even walk. But that potential is finished.”

The Graveyard Book
Neil Gaiman
“Our job in this life is not to shape ourselves into some ideal we imagine we ought to be, but to find out who we already are and become it.”

The War of Art
Steven Pressfield
“Every morning in Africa, a gazelle wakes up, it knows it must outrun the fastest lion or it will be killed. Every morning in Africa, a lion wakes up. It knows it must run faster than the slowest gazelle, or it will starve. It doesn't matter whether you're the lion or a gazelle when the sun comes up, you'd better be running.”

Born to Run: A Hidden Tribe, Superathletes, and the Greatest Race the World Has Seen
Christopher McDougall
“Perhaps all our troubles - all the violence, obesity, illness, depression, and greed we can't overcome - began when we stopped living as Running People. Deny your nature, and it will erupt in some other, uglier way.”

Born to Run: A Hidden Tribe, Superathletes, and the Greatest Race the World Has Seen
Christopher McDougall
“All ideas are second-hand, consciously or unconsciously drawn from a million outside sources, and daily used by the garnerer with a pride and satisfaction born of the superstition that he originated them.”

The Virgin Way: Everything I Know About Leadership
Richard Branson
“Like so many brilliant people, he believes that ideas move mountains. But bulldozers move mountains; ideas show where the bulldozers should go to work.”

Managing Oneself
Peter F. Drucker
“Successful careers are not planned. They develop when people are prepared for opportunities because they know their strengths, their method of work, and their values.”

Managing Oneself
Peter F. Drucker
“Ego is the enemy of what you want and of what you have: Of mastering a craft. Of real creative insight. Of working well with others. Of building loyalty and support. Of longevity. Of repeating and retaining your success. It repulses advantages and opportunities. It's a magnet for enemies and errors. It is Scylla and Charybdis.”

Ego Is the Enemy
Ryan Holiday
“If ego is the voice that tells us we're better than we really are, we can say ego inhibits true success by preventing a direct and honest connection to the world around us. ”

Ego Is the Enemy
Ryan Holiday
“Emotions can override…the more powerful fundamental motives that drive our lives: hunger, sex, and the will to survive. People will not eat if they think the only food available is disgusting. They may even die, although other people might consider that same food palatable. Emotion triumphs over the hunger drive! A person may never attempt sexual contact because of the interference of fear or disgust, or may never be able to complete a sexual act. Emotion triumphs over the sex drive! And despair can overwhelm even the will to live, motivating a suicide. Emotions triumph over the will to live!”

Emotions Revealed: Recognizing Faces and Feelings to Improve Communication and Emotional Life
Paul Ekman
“This sense of the brain's remarkable plasticity, its capacity for the most striking adaptations, not least in the special (and often desperate) circumstances of neural or sensory mishap, has come to dominate my own perception of my patients and their lives. So much so, indeed, that I am sometimes moved to wonder whether it may not be necessary to redefine the very concepts of “health” and “disease,” to see these in terms of the ability of the organism to create a new organization and order, one that fits its special, altered disposition and needs, rather than in the terms of a rigidly defined “norm.”

An Anthropologist on Mars
Oliver Sacks
“Presentations are a very human medium. And that's what sets them apart. It's you. You are unique. You are the only one like you from anywhere for all time. You have your own fingerprint, your own experiences and your own story that can be told like no one else can tell it. Your passion is your own and its expression can only come from you.” - Nancy Duarte “Epiphanies and profoundly moving experiences come from moments of clarity. Think like a designer and guide your audience through ideas in a way that helps, not hinders, their comprehension. Appeal not only to their verbal senses, but to their visual sense as well.” - Nancy Duarte “They didn't come to your presentation to see you. They came to find out what you can do for them.Success means giving them a reason for taking their time, providing content that resonates, and ensuring it's clear what they are to do.”

Slide:ology
Nancy Duarte
“There are three ingredients required to initiate any and all behaviors: (1) the user must have sufficient motivation; (2) the user must have the ability to complete the desired action; and (3) a trigger must be present to activate the behavior.”

Hooked: How to Build Habit-Forming Products
Nir Eyal
“Reducing the thinking required to take the next action increases the likelihood of the desired behavior occurring unconsciously.”

Hooked: How to Build Habit-Forming Products
Nir Eyal
"It is impossible to track the value of your business by watching the stock price. Price is a tool that is to be used to take advantage of opportunities in the stock market, not a guide as to how well your business is performing. Over the course of many decades, price can be used as an indicator of how a business has grown or fallen. Over the course of a few days, weeks, months, or quarters, price changes reflect little more than the will of speculators and the emotion of the markets."

F Wall Street: Joe Ponzio's No-Nonsense Approach to Value Investing for the Rest of Us
Joel Ponzio
“The way you approach a big software cake is to break it down into lots of little cupcakes.”

User Story Mapping: Discover the Whole Story, Build the Right Product
Jeff Patton
“Personalizing successes sets people up for disastrous failure. They begin to treat the successes totally as a personal reflection of their abilities rather than the result of capitalizing on a good opportunity, being at the right place at the right time, or even being just plain lucky. They think their mere involvement in an undertaking guarantees success.”

What I Learned Losing A Million Dollars
Brendan Moynihan
Why waste time proving over and over how great you are, when you could be getting better? Why hide deficiencies instead of overcoming them? Why look for friends or partners who will just shore up your self-esteem instead of ones who will also challenge you to grow? And why seek out the tried and true, instead of experiences that will stretch you? The passion for stretching yourself and sticking to it, even (or especially) when it's not going well, is the hallmark of the growth mindset. This is the mindset that allows people to thrive during some of the most challenging times in their lives.

Mindset: The New Psychology of Success
Carol S. Dweck
"The reason that water coolers are so important isn't just that they slake our thirst for cool, refreshing H20, but rather that they create a nexus of social activity in the workplace. Water coolers are where you bump into people in the office that you haven't seen in a while, and they're where you gossip about coworkers or talk about last night's game. They serve a crucial social function that desks and meeting rooms can't provide." "A major benefit of cohesive networks is that they create high levels of trust within the group. This trust comes directly from the structure of interactions in these networks."

People Analytics: How Social Sensing Technology Will Transform Business and What It Tells Us about the Future of Work
Benjamin Waber
Dignity is as essential to human life as water, food, and oxygen. The stubborn retention of it, even in the face of extreme physical hardship, can hold a man's soul in his body long past the point at which the body should have surrendered it. - Laura Hillenbrand The paradox of vengefulness is that it makes men dependent upon those who have harmed them, believing that their release from pain will come only when they make their tormentors suffer. In seeking the Bird's death to free himself, Louie had chained himself, once again, to his tyrant. During the war, the Bird had been unwilling to let go of Louie; after the war, Louie was unable to let go of the Bird. - Laura Hillenbrand Without dignity, identity is erased. In its absence, men are defined not by themselves, but by their captors and the circumstances in which they are forced to live.

Unbroken: A World War II Story of Survival, Resilience, and Redemption
Laura Hillenbrand
Distinguishing the signal from the noise requires both scientific knowledge and self-knowledge: the serenity to accept the things we cannot predict, the courage to predict the things we can, and the wisdom to know the difference. - Nate Silver The signal is the truth. The noise is what distracts us from the truth. - Nate Silver One of the pervasive risks that we face in the information age, as I wrote in the introduction, is that even if the amount of knowledge in the world is increasing, the gap between what we know and what we think we know may be widening.

The Signal and the Noise: Why So Many Predictions Fail - But Some Don't
Nate Silver
“We are social creatures; we will be miserable if we try to cut off contact with other people. Therefore, if what we seek is tranquility, we should form and maintain relations with others. In doing so, though, we should be careful about whom we befriend. We should also, to the extent possible, avoid people whose values are corrupt, for fear that their values will contaminate ours. •”

A Guide to the Good Life: The Ancient Art of Stoic Joy
William B. Irvine
“Everything in life worth achieving requires practice. In fact, life itself is nothing more than one long practice session, an endless effort of refining our motions. When the proper mechanics of practice are understood, the task of learning something new becomes a stress-free experience of joy and calmness, a process which settles all areas in your life and promotes proper perspective on all of life's difficulties.”

The Practicing Mind: Developing Focus and Discipline in Your Life
Thomas M. Sterner
“A baseball manager recognizes a nonphysical talent, hustle, as an essential gift of great players and great teams. It is the characteristic of running faster than necessary, moving sooner than necessary, trying harder than necessary. It is essential for great programming teams, too.” - Frederick P. Brooks Jr. “As time passes, the system becomes less and less well-ordered. Sooner or later the fixing cease to gain any ground. Each forward step is matched by a backward one. Although in principle usable forever, the system has worn out as a base for progress. ...A brand-new, from-the-ground-up redesign is necessary.” - Frederick P. Brooks Jr. “Adding manpower to a late software project, makes it later.” - Frederick P. Brooks Jr. “For the human makers of things, the incompletenesses and inconsistencies of our ideas become clear only during implementation.”

The Mythical Man-Month: Essays on Software Engineering
Frederick P. Brooks Jr.
“Understand: people will constantly attack you in life. One of their main weapons will be to instill in you doubts about yourself – your worth, your abilities, your potential. They will often disguise this as their objective opinion, but invariably it has a political purpose – they want to keep you down.”

The 50th Law
Robert Greene, 50 Cent
“Do not get attatched to the world as it is. Because the world is changing something new is coming.”

When Work Disappears: The World of the New Urban Poor
William Julius Wilson
“Psychologists have suggested we have two systems of thinking, one intuitive and one analytical, both of which can lead us to make serious cognitive mistakes.”

Wait: The Art and Science of Delay
Frank Partnoy
“During superfast reactions, the best-performing experts instinctively know when to pause, if only for a split-second. The same is true over longer periods: some of us are better at understanding when to take a few extra seconds to deliver the punch line of a joke, or when we should wait a full hour before making a judgment about another person. Part of this skill is gut instinct, and part of it is analytical.”

Wait: The Art and Science of Delay
Frank Partnoy
“Strive not to be a success, but rather to be of value.”

One Small Step Can Change Your Life: The Kaizen Way
Robert Maurer
“Low key change helps the human mind circumnavigate the fear that blocks success and creativity.”

One Small Step Can Change Your Life: The Kaizen Way
Robert Maurer
“When you improve a little each day, eventually big things occur. When you improve conditioning a little each day, eventually you have a big improvement in conditioning. Not tomorrow, not the next day, but eventually a big gain is made. Don't look for the big, quick improvement. Seek the small improvement one day at a time. That's the only way it happens—and when it happens, it lasts.”

One Small Step Can Change Your Life: The Kaizen Way
Robert Maurer
“A good book deserves an active reading. The activity of reading does not stop with the work of understanding what a book says. It must be completed by the work of criticism, the work of judging. The undemanding reader fails to satisfy this requirement, probably even more than he fails to analyze and interpret. He not only makes no effort to understand; he also dismisses a book simply by putting it aside and forgetting it. Worse than faintly praising it, he damns it by giving it no critical consideration whatever.”

How to Read a Book: The Classic Guide to Intelligent Reading
Mortimer J. Adler
“The best entrepreneurs know this: every great business is built around a secret that's hidden from the outside. A great company is a conspiracy to change the world; when you share your secret, the recipient becomes a fellow conspirator.”

Zero to One: Notes on Startups, or How to Build the Future
Peter Thiel
We are perhaps the only species on Earth to be conscious of the inevitability of our individual mortality. I fear that soon we shall also have to become the only species that will knowingly watch the coming of its own collective demise, or at least the demise of its civilization.

Seven Brief Lessons on Physics
Carlo Rovelli
“Our brain accepts what the eyes see and our eye looks for whatever our brain wants.”

Stumbling on Happiness
Daniel Todd Gilbert
“If you are like most people, then like most people, you don't know you're like most people.”

Stumbling on Happiness
Daniel Todd Gilbert
"That human beings have been doodling in the sand, in the snow and on cave walls for over 30,000 years; That we are neurologically wired with an overwhelmingly visual sensory ability."

The Doodle Revolution: Unlock the Power to Think Differently
Sunni Brown
“Bitcoin isn’t a digital currency. It’s a cryptocurrency. It’s a network-centric money. I really like the idea of a network-centric money. A network that allows you to replace trust in institutions, trust in hierarchies, with trust on the network. The network acting as a massively diffuse arbiter of truth, resolving any disagreements about transactions and security in a way where no one has control. ”

The Internet of Money
Andreas M. Antonopoulos
“Profitability can be fixed over time if the business has firm roots, but cash problems are usually a sign that the end is coming. Cash is harder to manipulate. While the income statement uses many estimates and can be subject to deliberate manipulation, cash is easily measured because it is backed by what's in bank accounts.”

Visual Finance: The One Page Visual Model to Understand Financial Statements and Make Better Business Decisions
Georgi Tsvetanov
“As it turns out, we don't "all" have to pay our debts. Only some of us do.”

Debt: The First 5,000 Years
David Graeber
“The criminalization of debt, then, was the criminalization of the very basis of human society. It cannot be overemphasized that in a small community, everyone normally was both a lender and borrower. One can only imagine the tensions and temptations that must have existed in a community—and communities, much though they are based on love, in fact because they are based on love, will always also be full of hatred, rivalry and passion—when it became clear that with sufficiently clever scheming, manipulation, and perhaps a bit of strategic bribery, they could arrange to have almost anyone they hated imprisoned or even hanged.”

Debt: The First 5,000 Years
David Graeber
“To be effective engineers, we need to be able to identify which activities produce more impact with smaller time investments.”

The Effective Engineer: How to Leverage Your Efforts In Software Engineering to Make a Disproportionate and Meaningful Impact
Edmond Lau
“No matter who we are, life is going to put us through the changes we need to go through. The question is: Are we willing to use this force for our transformation? I saw that even very intense situations don't have to leave psychological scars, if we are willing to process our changes at a deeper level.”

The Surrender Experiment: My Journey into Life's Perfection
Michael A. Singer
"Sometimes you need someone else's words to understand your own heart."

The Poetry Pharmacy: Tried-and-True Prescriptions for the Mind, Heart and Soul
William Sieghart
"The vision of the anointed begins with entirely different premises. Here it is not the innate limitations of human beings, or the inherent limitations of resources, which create unhappiness but the fact that social institutions and social policies are not as wisely crafted as the anointed would have crafted them."

The Vision of the Anointed: Self-Congratulation as a Basis for Social Policy
Thomas Sowell
“One of the first things taught in introductory statistics textbooks is that correlation is not causation. It is also one of the first things forgotten.”

The Vision of the Anointed: Self-Congratulation as a Basis for Social Policy
Thomas Sowell
“Real education means to inspire people to live more abundantly, to learn to begin with life as they find it and make it better”

The Miseducation of the Negro
Carter G. Woodson
“History shows that it does not matter who is in power or what revolutionary forces take over the government, those who have not learned to do for themselves and have to depend solely on others never obtain any more rights or privileges in the end than they had in the beginning.”

The Miseducation of the Negro
Carter G. Woodson
“If you teach the Negro that he has accomplished as much good as any other race he will aspire to equality and justice without regard to race. Such an effort would upset the program of the oppressor in Africa and America. Play up before the Negro, then, his crimes and shortcomings. Let him learn to admire the Hebrew, the Greek, the Latin and the Teuton. Lead the Negro to detest the man of African blood--to hate himself.”

The Miseducation of the Negro
Carter G. Woodson
“Unspoken expectations are premeditated resentments.”

The Truth: An Uncomfortable Book About Relationships
Neil Strauss
“A healthy relationship is when two individuated adults decide to have a relationship and that becomes a third entity. They nurture the relationship and the relationship nurtures them. But they’re not overly dependent or independent: They are interdependent, which means that they take care of the majority of their needs and wants on their own, but when they can’t, they’re not afraid to ask their partner for help.” She pauses to let it all sink in, then concludes, “Only when our love for someone exceeds our need for them do we have a shot at a genuine relationship together.”

The Truth: An Uncomfortable Book About Relationships
Neil Strauss
“Three words, large enough to tip the world. I remember you.”

The Invisible Life of Addie LaRue
V.E. Schwab
Distinguishing the signal from the noise requires both scientific knowledge and self-knowledge: the serenity to accept the things we cannot predict, the courage to predict the things we can, and the wisdom to know the difference. - Nate Silver The signal is the truth. The noise is what distracts us from the truth. - Nate Silver One of the pervasive risks that we face in the information age, as I wrote in the introduction, is that even if the amount of knowledge in the world is increasing, the gap between what we know and what we think we know may be widening.

The Signal and the Noise: Why So Many Predictions Fail—But Some Don't
Nate Silver
“We are uncomfortable because everything in our life keeps changing -- our inner moods, our bodies, our work, the people we love, the world we live in. We can't hold on to anything -- a beautiful sunset, a sweet taste, an intimate moment with a lover, our very existence as the body/mind we call self -- because all things come and go. Lacking any permanent satisfaction, we continuously need another injection of fuel, stimulation, reassurance from loved ones, medicine, exercise, and meditation. We are continually driven to become something more, to experience something else.”

Radical Acceptance: Embracing Your Life With the Heart of a Buddha
Tara Brach
“Marriage was an economic institution in which you were given a partnership for life in terms of children and social status and succession and companionship. But now we want our partner to still give us all these things, but in addition I want you to be my best friend and my trusted confidant and my passionate lover to boot, and we live twice as long. So we come to one person, and we basically are asking them to give us what once an entire village used to provide: Give me belonging, give me identity, give me continuity, but give me transcendence and mystery and awe all in one. Give me comfort, give me edge. Give me novelty, give me familiarity. Give me predictability, give me surprise. And we think it's a given, and toys and lingerie are going to save us with that. Ideally, though, we're lucky, and we find our soul mate and enjoy that life-changing mother lode of happiness. But a soul mate is a very hard thing to find.”

Modern Romance
Aziz Ansari
“even if I’m dying, until I actually die, I am still living.”

When Breath Becomes Air
Paul Kalanithi
“Human knowledge is never contained in one person. It grows from the relationships we create between each other and the world, and still it is never complete.”

When Breath Becomes Air
Paul Kalanithi
“I began to realize that coming in such close contact with my own mortality had changed both nothing and everything. Before my cancer was diagnosed, I knew that someday I would die, but I didn’t know when. After the diagnosis, I knew that someday I would die, but I didn’t know when. But now I knew it acutely. The problem wasn’t really a scientific one. The fact of death is unsettling. Yet there is no other way to live.”

When Breath Becomes Air
Paul Kalanithi
“Humans are attracted to each other’s rough edges.”

Models: Attract Women Through Honesty
Mark Manson
“Rejection exists for a reason — it’s a means to keep people apart who are not good for each other.”

Models: Attract Women Through Honesty
Mark Manson
“Who you are is defined by what you’re willing to struggle for.”

The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life
Mark Manson
"Everything worthwhile in life is won through surmounting the associated negative experience. Any attempt to escape the negative, to avoid it or quash it or silence it, only backfires. The avoidance of suffering is a form of suffering. The avoidance of struggle is a struggle. The denial of failure is a failure. Hiding what is shameful is itself a form of shame."

The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life
Mark Manson
“You do not meditate to gain enlightenment; you meditate because you are enlightened.”

Zen Mind, Beginner's Mind: Informal Talks on Zen Meditation and Practice
Shunryu Suzuki
“Calmness of mind does not mean you should stop your activity. Real calmness should be found in activity itself. We say, "It is easy to have calmness in inactivity, it is hard to have calmness in activity, but calmness in activity is true calmness.”

Zen Mind, Beginner's Mind: Informal Talks on Zen Meditation and Practice
Shunryu Suzuki
Relationship building happens when people are decompressed. If you don't believe me, try to think of all those wonderful relationship-building moments you've had with your kids while on the phone rushing them to and from school.

The Family Board Meeting: Is Business Success Hurting Your Family?
Jim Sheils
"What we perceive as being outside of us is actually inside of us."

How to See
Thich Nhat Hanh
"If you want to change the world, start off by making your bed."

Conquering Crisis: Ten Lessons to Learn Before You Need Them
William H. McRaven
"Bad news don't get better with age."

Conquering Crisis: Ten Lessons to Learn Before You Need Them
William H. McRaven
"This is a general result of the use incentives. Where people are paid to give blood, more of them will lie about their health status. Where teachers' incentives are tied to students' test performance, more teachers will change their students' answers on the exam sheets. Where students work in an environment that values only extrinsic rewards for learning, cheating goes up."

Strings Attached: Untangling the Ethics of Incentives
Ruth W. Grant
“Now I have neither happiness nor unhappiness.Everything passes.That is the one and only thing that I have thought resembled a truth in the society of human beings where I have dwelled up to now as in a burning hell.Everything passes.”

No Longer Human
Osamu Dazai
“Unhappiness. There are all kinds of unhappy people in the world. I suppose it would be no exaggeration to say that the world is composed entirely of unhappy people. But those people can fight their unhappiness with society fairly and squarly, and society for its part easily understands and sympathizes with such struggles. My unhappiness stemmed entirely from my own vices, and I had no way of fighting anybody.”

No Longer Human
Osamu Dazai
“When you have wisdom that another person knows that he needs, you give it freely. But when the other person doesn't yet know that he needs your wisdom you keep it to yourself. Food only looks good to a hungry man.”

Xenocide (Ender's Saga, #3)
Orson Scott Card
“They'd been afloat now without food, water, shelter, or sleep for over forty hours. Of the 1,196 crew13 members who'd set sail from Guam three days earlier, probably no more than 600 were still alive. In the previous twenty-four hours alone, at least 200 had likely slipped beneath the waves or been victims of shark attack. Since the sinking, each boy had been floating through the hours asking himself the same hard question: Will I live, or do I quit?”

In Harm's Way: The Sinking of the U.S.S. Indianapolis and the Extraordinary Story of Its Survivors
Doug Stanton
"To be a successful trader, you must learn risk management rules and then firmly implement them. You must have a line in the sand that tells you when to get out of the trade. It's going to be necessary from time to time to admit defeat and say, “I was wrong,” or “The setup isn't ready yet,” or “I'm getting out of the way.”"

How to Day Trade for a Living: A Beginner's Guide to Trading Tools and Tactics, Money Management, Discipline and Trading Psychology
Andrew Aziz
“But it was not the boyish grin she had known when he bounded along the low-gravity inner corridors of Battle School. This smile had weariness in it, and old fears long mastered but still present. It was the smile of wisdom.”

Shadow Puppets (Ender's Shadow, #3)
Orson Scott Card
“When we are electing government officials, it is not stupid to ask yourself, “If a plague broke out, do I think this person could navigate the country through those times, on a spiritual level, but also on a pragmatic one? Would they be able to calmly solve one problem, and then another one, and then the next one? Or would bodies pile up in the streets?”

Get Well Soon: History's Worst Plagues and the Heroes Who Fought Them
Jennifer Wright
“Not only do we live among the stars, the stars live within us.”

Death by Black Hole: And Other Cosmic Quandaries
Neil deGrasse Tyson
“Science is a philosophy of discovery. Intelligent design is a philosophy of ignorance.”

Death by Black Hole: And Other Cosmic Quandaries
Neil deGrasse Tyson
“In modern times, if the sole measure of what's out there flows from your five senses then a precarious life awaits you.”

Death by Black Hole: And Other Cosmic Quandaries
Neil deGrasse Tyson
“When a sentence is made stronger, it usually becomes shorter. Thus, brevity is a by-product of vigor.”

The Elements of Style
William Strunk Jr.
“Consciously or unconsciously, the reader is dissatisfied with being told only what is not; the reader wishes to be told what is... If your every sentence admits a doubt, your writing will lack authority.”

The Elements of Style
William Strunk Jr.
“There is nothing more pathetic than caution when headlong might save a life, even, possibly, your own.”

Felicity
Mary Oliver
“I imagine one of the reasons people cling to their hates so stubbornly is because they sense, once hate is gone, they will be forced to deal with pain.”

The Fire Next Time
James Baldwin
“Life is tragic simply because the earth turns and the sun inexorably rises and sets, and one day, for each of us, the sun will go down for the last, last time. Perhaps the whole root of our trouble, the human trouble, is that we will sacrifice all the beauty of our lives, will imprison ourselves in totems, taboos, crosses, blood sacrifices, steeples, mosques, races, armies, flags, nations, in order to deny the fact of death, the only fact we have. It seems to me that one ought to rejoice in the fact of death--ought to decide, indeed, to earn one's death by confronting with passion the conundrum of life. One is responsible for life: It is the small beacon in that terrifying darkness from which we come and to which we shall return.”

The Fire Next Time
James Baldwin
"It seems that the more you try to get reality to fit within your comfort zone, the more unprepared you are to deal with a world full of surprise, complexity, and change. Likewise, if we persist in trying to get our relationships to conform to our expectations instead of letting them be how they actually are, we may miss important opportunities to know ourselves and others more deeply."

Getting Real: 10 Truth Skills You Need to Live an Authentic Life
Susan Campbell Ph.D.
“Before allowing yourself to take responsibility for other people's painful feelings, ask yourself whether there's something you can do that will actually help, that you can afford to do (given your other commitments), and that isn't better done by someone else (including the person you're trying to help).”

F*ck Feelings: One Shrink's Practical Advice for Managing All Life's Impossible Problems
Michael Bennett
“I created the OASIS because I never felt at home in the real world. I didn't know how to connect with the people there. I was afraid, for all of my life, right up until I knew it was ending. That was when I realized, as terrifying and painful as reality can be, it's also the only place where you can find true happiness. Because reality is real.”

Ready Player One
Ernest Cline
“Human beings need three basic things in order to be content: they need to feel competent at what they do; they need to feel authentic in their lives; and they need to feel connected to others. These values are considered "intrinsic" to human happiness and far outweigh "extrinsic" values such as beauty, money and status.”

Tribe: On Homecoming and Belonging
Sebastian Junger
“Today's veterans often come home to find that, although they're willing to die for their country, they're not sure how to live for it.”

Tribe: On Homecoming and Belonging
Sebastian Junger
"To be worth much, a report based on sampling must use a representative sample, which is one from which every source of bias has been removed."

How to Lie with Statistics
Darrell Huff
"One of the trickiest ways to misrepresent statistical data is by means of a map. A map introduces a fine bag of variables in which facts can be concealed and relationships distorted."

How to Lie with Statistics
Darrell Huff
"The best timing recommendations for eating before exercise is to eat a small meal of carbohydrates and protein one and a half to two hours before working out (for building). This meal should contain about 50 grams of carbohydrate (200 calories) and 20 grams of protein (80 calories)."

Power Eating: Build Muscle, Increase Energy, Cut Fat
Susan Kleiner,Maggie Greenwood-Robinson
“You may not control life's circumstances, but getting to be the author of your life means getting to control what you do with them.”

Being Mortal: Medicine and What Matters in the End
Atul Gawande
“A few conclusions become clear when we understand this: that our most cruel failure in how we treat the sick and the aged is the failure to recognize that they have priorities beyond merely being safe and living longer; that the chance to shape one's story is essential to sustaining meaning in life; that we have the opportunity to refashion our institutions, our culture, and our conversations in ways that transform the possibilities for the last chapters of everyone's lives.”

Being Mortal: Medicine and What Matters in the End
Atul Gawande
“Intellect without will is worthless, will without intellect is dangerous. ”

The Four Steps to the Epiphany: Successful Strategies for Startups That Win
Steven Gary Blank
“Technology is adopted in phases by distinct groups: technology enthusiasts, visionaries, pragmatists, conservatives, and skeptics.”

The Four Steps to the Epiphany: Successful Strategies for Startups That Win
Steven Gary Blank
“The worst part of holding the memories is not the pain. It's the loneliness of it. Memories need to be shared.”

The Giver (The Giver, #1)
Lois Lowry
“The community of the Giver had achieved at such great price. A community without danger or pain. But also, a community without music, color or art. And books.”

The Giver (The Giver, #1)
Lois Lowry
“The more knowledge you have, the more you're free to rely on your instincts.”

Total Recall: My Unbelievably True Life Story
Arnold Schwarzenegger
“I never felt that I was good enough, strong enough, smart enough. He let me know that there was always room for improvement. A lot of sons would have been crippled by his demands, but instead the discipline rubbed off on me. I turned it into drive.”

Total Recall: My Unbelievably True Life Story
Arnold Schwarzenegger
“Today, not starting is far, far worse than being wrong. If you start, you've got a shot at evolving and adjusting to turn your wrong into a right. But if you don't start, you never get a chance.”

Poke the Box
Seth Godin
“In your life, there are going to be constant demands for your time and attention. How are you going to decide which of those demands gets resources? The trap many people fall into is to allocate their time to whoever screams loudest, and their talent to whatever offers them the fastest reward. That's a dangerous way to build a strategy.”

How Will You Measure Your Life?
Clayton M. Christensen
“I felt that I had been happy and that I was happy again. For everything to be consummated, for me to feel less alone, I had only to wish that there be a large crowd of spectators the day of my execution and that they greet me with cries of hate.”

The Stranger
Albert Camus
“You have power over your mind not outside events. Realize this, and you will find strength.”

Meditations
Marcus Aurelius
“It is not death that a man should fear, but he should fear never beginning to live.”

Meditations
Marcus Aurelius
“Life is long, if you know how to use it.”

On the Shortness of Life
Seneca
“You act like mortals in all that you fear, and like immortals in all that you desire”

On the Shortness of Life
Seneca
“What if I was wrong? What if there was no other side. What if, in all the eons of eternity, this was the one and only time that I would be alive. How would I live my life if that were the case?”

The Life We Bury
Allen Eskens
“Failure isn't a necessary evil. In fact, it isn't evil at all. It is a necessary consequence of doing something new.”

Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration
Ed Catmul
“If you aren't experiencing failure, then you are making a far worse mistake: You are being driven by the desire to avoid it.”

Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration
Ed Catmul
"Craft is what we are expected to know; art is the unexpected use of our craft."

Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration
Ed Catmul
“The ear favours no particular “point of view.” We are enveloped by sound.

The Medium is the Massage
Marshall Mcluhan Quientin Fiore
“Face your life, its pain, its pleasure, leave no path untaken.”

The Graveyard Book
Neil Gaiman
“People want to forget the impossible. It makes their world safer.”

The Graveyard Book
Neil Gaiman
“If you find yourself asking yourself (and your friends), "Am I really a writer? Am I really an artist?" chances are you are. The counterfeit innovator is wildly self-confident. The real one is scared to death.”

The War of Art
Steven Pressfield
“The artist committing himself to his calling has volunteered for hell, whether he knows it or not. He will be dining for the duration on a diet of isolation, rejection, self-doubt, despair, ridicule, contempt, and humiliation.”

The War of Art
Steven Pressfield
“You don't stop running because you get old, you get old because you stop running.”

Born to Run: A Hidden Tribe, Superathletes, and the Greatest Race the World Has Seen
Christopher McDougall
“Luck is what happens when preparation meets opportunity.”

The Virgin Way: Everything I Know About Leadership
Richard Branson
“Listen - it makes you sound smarter”

The Virgin Way: Everything I Know About Leadership
Richard Branson
“In future just remember one thing: you're guaranteed to miss every shot you don't take.”

The Virgin Way: Everything I Know About Leadership
Richard Branson
“Most people don't know why they're doing what they're doing. They imitate others, go with the flow, and follow paths without making their own.”

Anything You Want
Derek Sivers
“No business plan survives first contact with customers.”

Anything You Want
Derek Sivers
“Of all the important pieces of self-knowledge, understanding how you learn is the easiest to acquire.”

Managing Oneself
Peter F. Drucker
“Clarity about what matters provides clarity about what does not.”

Deep Work: Rules for Focused Success in a Distracted World
Cal Newport
“Two Core Abilities for Thriving in the New Economy 1. The ability to quickly master hard things. 2. The ability to produce at an elite level, in terms of both quality and speed.”

Deep Work: Rules for Focused Success in a Distracted World
Cal Newport
“One might say that the ability to evaluate one's own ability is the most important skill of all. Without it, improvement is impossible. And certainly ego makes it difficult every step of the way. It is certainly more pleasurable to focus on our talents and strengths, but where does that get us? Arrogance and self-absorption inhibit growth. So does fantasy and “vision.”

Ego Is the Enemy
Ryan Holiday
“Passion is form over function. Purpose is function, function, function.”

Ego Is the Enemy
Ryan Holiday
“A good change leader never thinks, “Why are these people acting so badly? They must be bad people.” A change leader thinks, “How can I set up a situation that brings out the good in these people?”

Switch: How to Change Things When Change Is Hard
Chip Heath, Dan Heath
“The problem is this: Often the heart and mind disagree. Fervently.”

Switch: How to Change Things When Change Is Hard
Chip Heath, Dan Heath
“This is what I get very upset at...' Temple, who was driving suddenly faltered and wept. 'I've read that libraries are where immortality lies... I don't want my thoughts to die with me... I want to have done something... I'm not interested in power, or piles of money. I want to leave something behind. I want to make a positive contribution—know that my life has meaning, Right now, I'm talking about things at the very core of my experience.' I was stunned. As I stepped out of the car to say goodbye, I said, 'I'm going to hug you. I hope you don't mind.' I hugged her—and (I think) she hugged me back.”

An Anthropologist on Mars
Oliver Sacks
“Science is a grand thing when you can get it; in its real sense one of the grandest words in the world. But what do these men mean, nine times out of ten, when they use it nowadays? When they say detection is a science? When they say criminology is a science? They mean getting outside a man and studying him as if he were a gigantic insect; in what they would call a dry impartial light; in what I should call a dead and dehumanized light. They mean getting a long way off him, as if he were a distant prehistoric monster; staring at the shape of his “criminal skull” as if it were a sort of eerie growth, like the horn on a rhinoceros's nose. When the scientist talks about a type, he never means himself, but always his neighbour; probably his poorer neighbour. I don't deny the dry light may sometimes do good; though in one sense it's the very reverse of science. So far from being knowledge, it's actually suppression of what we know. It's treating a friend as a stranger, and pretending that something familiar is really remote and mysterious. It's like saying that a man has a proboscis between the eyes, or that he falls down in a fit of insensibility once every twenty-four hours. Well, what you call “the secret” is exactly the opposite. I don't try to get outside the man. I try to get inside.”

An Anthropologist on Mars
Oliver Sacks
“The networked economy knows more than companies do about their own products. And Whether the news is good or bad, they tell everyone.”

Smart Customers, Stupid Companies: Why Only Intelligent Companies Will Thrive, and How To Be One of Them
Michael Hinshaw, Bruce Kasanoff
“Many innovations fail because consumers irrationally overvalue the old while companies irrationally overvalue the new.”

Hooked: How to Build Habit-Forming Products
Nir Eyal
“The success of a business hinges entirely on its ability to generate cash. If a business cannot generate enough cash to grow, or at least sustain its operations, it has to save its behind by borrowing money, selling more stock, or shedding assets—none of which are good for investors.”

F Wall Street: Joe Ponzio's No-Nonsense Approach to Value Investing for the Rest of Us
Joel Ponzio
"The Success Formula: Every Skill You Acquire Doubles Your Odds of Success"

How to Fail at Almost Everything and Still Win Big: Kind of the Story of My Life
Scott Adams
“Half a baked cake may not be enough to feed a wedding party, but it's enough to taste and leave everyone looking forward to the rest of the cake.”

User Story Mapping: Discover the Whole Story, Build the Right Product
Jeff Patton
"Learning how not to lose money is more important than learning how to make money."

What I Learned Losing A Million Dollars
Brendan Moynihan
“Experience is the worst teacher. It gives the test before giving the lesson."

What I Learned Losing A Million Dollars
Brendan Moynihan
Appearance over substance was a cultural theme in China. - Paul Midler China manufacturing was a game played on a field without referees.

Poorly Made in China: An Insider's Account of the Tactics Behind China's Production Game
Paul Midler
Becoming is better than being.

Mindset: The New Psychology of Success
Carol S. Dweck
Did I win? Did I lose? Those are the wrong questions. The correct question is: Did I make my best effort?” If so, he says, “You may be outscored but you will never lose.

Mindset: The New Psychology of Success
Carol S. Dweck
Networks do not offer a miracle drug, a strategy that makes you invincible in any business environment. The truly important role networks play is in helping existing organizations adapt to rapidly changing market conditions. The very concept of network implies a multidimensional approach. - Albert-László Barabási Most systems displaying a high degree of tolerance against failures are a common feature: Their functionality is guaranteed by a highly interconnected complex network. A cell's robustness is hidden in its intricate regulatory and metabolic network; society's resilience is rooted in the interwoven social web; the economy's stability is maintained by a delicate network of financial and regulator organizations; an ecosystem's survivability is encoded in a carefully crafted web of species interactions. It seems that nature strives to achieve robustness through interconnectivity. Such universal choice of a network architecture is perhaps more than mere coincidences. - Albert

Linked: How Everything Is Connected to Everything Else and What It Means for Business, Science, and Everyday Life
Albert-László Barabási
If you don't Prioritize your life, someone else will. - Greg McKeown The ability to choose cannot be taken away or even given away it can only be forgotten. - Greg McKeown Our highest priority is to protect our ability to prioritize.

Essentialism: The Disciplined Pursuit of Less
Greg McKeown
THE FRAMEWORK: • Identify the routine • Experiment with rewards • Isolate the cue • Have a plan - Charles Duhigg Change might not be fast and it isn't always easy. But with time and effort, almost any habit can be reshaped. - Charles Duhigg The Golden Rule of Habit Change: You can't extinguish a bad habit, you can only change it.” - Charles Duhigg Habits are powerful, but delicate. They can emerge outside our consciousness, or can be deliberately designed. They often occur without our permission, but can be reshaped by fiddling with their parts. They shape our lives far more than we realize—they are so strong, in fact, that they cause our brains to cling to them at the exclusion of all else, including common sense.

The Power of Habit: Why We Do What We Do in Life and Business
Charles Duhigg
"If you consider yourself a victim, you are not going to have a good life; if, however, you refuse to think of yourself as a victim—if you refuse to let your inner self be conquered by your external circumstances—you are likely to have a good life, no matter what turn your external circumstances take. (In particular, the Stoics thought it possible for a person to retain his tranquility despite being punished for attempting to reform the society in which he lived.)"

A Guide to the Good Life: The Ancient Art of Stoic Joy
William B. Irvine
“Negative visualization, in other words, teaches us to embrace whatever life we happen to be living and to extract every bit of delight we can from it. But it simultaneously teaches us to prepare ourselves for changes that will deprive us of the things that delight us. It teaches us, in other words, to enjoy what we have without clinging to it.”

A Guide to the Good Life: The Ancient Art of Stoic Joy
William B. Irvine
“When, instead, your goal is to focus on the process and stay in the present, then there are no mistakes and no judging. You are just learning and doing. You are executing the activity, observing the outcome, and adjusting yourself and your practice energy to produce the desired result. There are no bad emotions, because you are not judging anything.”

The Practicing Mind: Developing Focus and Discipline in Your Life
Thomas M. Sterner
“Everyone should read, we say, but we act as if only those with special talent should write.”

Writing Tools: 50 Essential Strategies for Every Writer
Roy Peter Clark
“All of us possess a reading vocabulary as big as a lake but draw from a writing vocabulary as small as a pond. The good news is that the acts of searching and gathering always expand the number of usable words.”

Writing Tools: 50 Essential Strategies for Every Writer
Roy Peter Clark
“Your fears are a kind of prison that confines you within a limited range of action. The less you fear, the more power you will have and the more fully you will live.”

The 50th Law
Robert Greene, 50 Cent
“Relationships are the only thing that matter in business in life.”

When Work Disappears: The World of the New Urban Poor
William Julius Wilson
“Freedom is saying I want to do this Not that”

When Work Disappears: The World of the New Urban Poor
William Julius Wilson
“The essence of my case is this: given the fast pace of modern life, most of us tend to react too quickly. We don't, or can't, take enough time to think about the increasingly complex timing challenges we face. Technology surrounds us, speeding us up. We feel its crush every day, both at work and at home. Yet the best time managers are comfortable pausing for as long as necessary before they act, even in the face of the most pressing decisions. Some seem to slow down time. For good decision-makers, time is more flexible than a metronome or atomic clock.”

Wait: The Art and Science of Delay
Frank Partnoy
"The depth with which you master the basics influences how well you understand everything you learn after that." - Edward B. Burger "Education is what survives when what has been learned has been forgotten." - B. F. Skinner "A ship in port is safe, but that's not what ships are built for."

The 5 Elements of Effective Thinking
Edward B. Burger
“Once you've experienced the joy of taking the first step, you can decide whether it's appropriate to take another. You'll know you're ready when your current step becomes automatic, effortless, and even pleasurable. But don't let anyone pressure you... If you ever feel yourself dreading the activity or making excuses for not performing it, it's time to cut back on the size of the step.”

One Small Step Can Change Your Life: The Kaizen Way
Robert Maurer
“....a good book can teach you about the world and about yourself. You learn more than how to read better; you also learn more about life. You become wiser. Not just more knowledgeable, books that provide nothing but information can produce that result. But wiser, in the sense that you are more deeply aware of the great and enduring truths of human life.”

How to Read a Book: The Classic Guide to Intelligent Reading
Mortimer J. Adler
Giants are not what we think they are. The same qualities that appear to give them strength are often the sources of great weakness.

David and Goliath: Underdogs, Misfits, and the Art of Battling Giants
Malcolm Gladwell
“Monopoly is the condition of every successful business.”

Zero to One: Notes on Startups, or How to Build the Future
Peter Thiel
“In a world of scarce resources, globalization without new technology is unsustainable.”

Zero to One: Notes on Startups, or How to Build the Future
Peter Thiel